Elder Martins
Product Designer
Hell, there are no rules here - we're trying to accomplish something. — Thomas A. Edison
ABOUT ME
I use research and insights to transform good ideas in great digital products. With a background where design process has always been more important than design result, I work towards using design as an idea as opposed to a tool. And I have an interest in the definition of a designer in a modern product process, and what design can contribute way beyond the visual.
This interest has led me to question what exactly a designers role is within any team, process or collaboration, and I have a big belief in a pragmatic design approach. Enabling designers—pushing our toolset beyond the aesthetic, towards the nitty-gritty, rolling-our-sleeves-up understanding of how the things we design gets built.
You can find me daily at Twitter, on my visual collection blog Amarelo Canalha, also you can view my pictures on Instagram. If you want to talk or share something with me, please send me an email.