def get_content_type_map(self, request):
        """Prepare mapping of content types to their prettified names."""
        content_types = []
        for content_type in self.model._feincms_content_types:
            if self.model == content_type._feincms_content_class:
                content_name = content_type._meta.verbose_name
                content_types.append((content_name, content_type.__name__.lower()))
        return content_types
Prepare mapping of content types to their prettified names.
feincms/admin/item_editor.py